- Financial Advisor Job Description Template for Hiring Managers
If hiring top talent is part of your firm’s strategic growth plans, it’s to your advantage to know how to stand out among the competition. Drafting a compelling job description is critical for grabbing the attention of job seekers. Let’s look at how to create a financial advisor job profile to attract highly qualified candidates.… read more…
- Referral Marketing Ideas and Tips for Financial Advisors
Proactive advisors understand the importance of a strong referral marketing strategy. Referrals are a good indicator of trust and a mark of how well you’re doing your job in serving your clients. Getting your existing clients to refer friends, family members or colleagues to you is a cost-effective way to acquire new leads. Let’s look… read more…
- How to Find and Attract Affluent and UHNW Clients
If you’re ready to increase your firm’s assets under management (AUM) and boost your overall profitability, seeking out wealthier clients might be a priority. The challenge, of course, is that there are only so many high-net-worth (HNW) and ultra-high-net-worth (UHNW) clients to go around. As an advisor, it’s to your advantage to know how to… read more…
- Analysis: How RIAs Are Underutilizing SEO for Passive Lead Generation
One of the biggest challenges for financial advisors is lead generation. While 88% of financial advisors report client referrals as a major source of new clients, RIAs looking to grow their business faster may look for more strategies to meet new clients¹. In terms of return on investment, setting up a passive way for proactive… read more…
- Financial Advisor Prospect Letter Example
Prospecting is an important part of growing your business, and as you make your initial contact with potential clients, first impressions matter. Creating a financial advisor prospect letter template can allow for smoother communication and set the stage for discussing the prospect’s planning needs, as well as help you save time on preparation. Let’s review… read more…
- How to Build a Comprehensive Prospecting Plan as an Advisor
Prospecting is essential for identifying and reaching out to potential clients who could benefit from your services. Having a comprehensive strategy for finding and attracting prospects can help you find the right clients to work with and target them with messaging that’s designed to help convert them. Let’s look at how to create a financial… read more…
- 10 Engaging Questions to Ask Prospects as a Financial Advisor
Meeting with a prospective client is an opportunity to gain a better understanding of what they need, and then determine whether you’re the right advisor for them. Asking questions and actively listening to what they have to say is critical for establishing a relationship that you can nurture over time. Let’s look at some helpful… read more…
- How to Drum Up New Client Assets as a Financial Advisor
Being a young financial advisor has both advantages and disadvantages. While you bring a fresh perspective to the table, you may have a lot to learn about marketing and how to attract new clients. You may have clear goals for increasing your assets under management, but maybe haven’t quite figured out a strategy for reaching… read more…
- What’s the Average Salary for a CFA?
Adding a chartered financial analyst (CFA) designation to your professional resume can enhance your credibility, increase your career prospects, and potentially boost your earning power. But just how much does a CFA make? Let’s take a look at the average CFA salary and break down the specifics. SmartAsset’s Advisor Marketing Platform (AMP) offers financial advisors… read more…
- How to Hire a Branding Agency as a Financial Advisor
If you’re struggling to develop your unique identity and voice in the marketplace, you might consider hiring a branding agency. Branding agencies work with business owners to help them flesh out and maintain the brand image they use to sell their products or services. If that sounds like something you could benefit from, it’s important… read more…
- 7 Examples of Financial Advisor Branding Statements
Cultivating a personal brand can help advisors stand out in a competitive landscape. The most successful businesses understand the value of a highly recognizable, trusted brand image for attracting new clients. An impactful financial advisor branding statement can help you clearly convey what your business stands for and the value you offer to prospective clients.… read more…
- 5 Business Growth Strategies for Financial Advisors
Growth is sometimes an elusive goal for financial advisors. You want to expand your client base and increase revenues, but the path forward isn’t always clear. If this sounds familiar, it’s important to understand that you don’t have to stay stuck in a rut. Studying financial advisor growth strategies can help you chart a course… read more…
- RIAs With the Highest Account Values – 2024 Study
Registered investment advisories (RIAs) cater to diverse client needs. Depending on their target market and specialties, some firms may focus on clients with different asset levels, which could affect the average number and size of accounts under management. Measuring these average account numbers and values, along with the total AUMs, could help industry stakeholders understand… read more…
- How Financial Advisors Can Develop a New Service Offering
Are you looking to ramp up revenues for your business? Expanding your services can be an effective way to attract new clients to your advisory firm and generate more sales from your existing client base. If you’re ready to make a move, it helps to know how to develop a new service offering that’s both… read more…
- Can You Be a Financial Advisor Without Doing Sales?
Selling is typically a big part of a financial advisor’s job – if you’re not closing deals, your business may stagnate. But what if you’re looking for a different kind of career in financial services? Can you be a financial advisor without sales? It might surprise you to learn that yes, it is possible to… read more…
- How to Buy Leads for Sale as a Financial Advisor
Generating leads is often one of the toughest hurdles that financial advisors face when growing an advisory business. You might be taking all the right steps – creating a professional website, enhancing your brand’s presence on social media and expanding your email list – yet only seeing a slow trickle of new prospects instead of… read more…
- How to Leverage Retainer Fee Structure as a Financial Advisor
Choosing a fee structure is one of the most important decisions for your business. Clients want to pay fees that reflect the level and quality of services they receive, while you want to feel fairly compensated for your effort and expertise. A retainer fee model can satisfy both parties and potentially help you attract new… read more…
- Frequently Asked Questions (FAQs) About the January 2025 New Rule of the Telephone Consumer Protection Act (TCPA)
What You Should Know About the New Rule The FCC is updating rules about how businesses get consent for telemarketing calls and texts. SmartAsset is proactively ensuring our clients understand and will comply with the updated rule. What Are the New FCC Consent Rules, and When Do They Take Effect? The new FCC consent rules,… read more…
- Wealthbox vs. Salesforce: Comparing CRMs for Advisors
Advisors rely on customer relationship management (CRM) systems to organize client data, identify growth opportunities and stay connected to their team. If you’re in the market for a new CRM, Wealthbox and Salesforce are two of the options vying for your business. If you’re torn over whether to use Wealthbox vs. Salesforce, it helps to… read more…
- Wealthbox vs. Redtail: Comparing CRMs for Advisors
Managing client relationships is a key part of any advisor’s success. This is why it’s so important to choose the right customer relationship management (CRM) solution for your business. Wealthbox and Redtail are two of the most popular CRM solutions for advisors, with each using a different approach to help you drive growth. If you’re… read more…
- How to Use Salesforce at a Financial Advisor Firm
Savvy advisors understand the importance of building a robust tech stack featuring a comprehensive customer relationship management (CRM) system. But which one should you choose? If you’re interested in a cloud-based, AI-powered tool you can use to attract new prospects, drive engagement and manage client data more efficiently, Salesforce is one option you might want… read more…
- Wealthbox CRM Review 2025: Pricing, Pros and Cons
Whether you’re shopping for a new platform to replace your current one or just starting your advisory business, you might consider Wealthbox CRM. Wealthbox is a modern CRM that offers advisors everything they need to connect with prospects, clients and team members. Before deciding to move forward, it’s important to ensure it’s a good fit… read more…
- Should You Hire an Anti-Money Laundering (AML) Analyst?
Financial institutions, including broker-dealers, are subject to anti-money laundering regulations. These regulations help prevent financial crimes and related criminal acts, such as terrorism. Hiring an anti-money laundering analyst is something you might consider if you’re concerned about your firm’s risk exposure to such activity. Are you looking to expand the marketing of your financial advisor… read more…
- How to Manage a Donor-Advised Fund (DAF) as an Advisor
When wealthy investors with a philanthropic bent are interested in creating a financial legacy for a worthy cause, they may consider contributing to a donor-advised fund (DAF). A donor-advisor fund is an investment fund or account managed by a 501(c)(3) organization that exists specifically for charitable giving. Investors who contribute to donor-advised funds can hand… read more…
- Redtail CRM Review 2025: Pricing, Pros and Cons
Choosing the right customer relationship management (CRM) software is an important decision for the long-term success of your business. Redtail CRM is one of the most popular options for financial advisors who want to capture more leads, grow revenues and nurture client relationships. Before deciding, it might be helpful to review the software’s features, pricing,… read more…