Finding a Top Financial Advisor Firm in Louisville, Kentucky
Finding a financial advisor to help you plan for your future and manage your assets is no easy task. That’s where SmartAsset comes in. We combed through financial advisors in Louisville to develop this list of the city's top firms, including essential info on their fees, services, investment approaches and more.
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---|---|---|---|---|---|
1 | KPP Advisory Services ![]() | $874,251,636 | Varies based on account type |
| Minimum AssetsVaries based on account typeFinancial Services
|
2 | Barlow Wealth Partners, LLC ![]() | $1,215,744,287 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
3 | Reliant Wealth Planning, LLC ![]() | $520,645,127 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
4 | Atlas Brown ![]() | $567,526,432 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
5 | Saling Wealth Advisors ![]() | $517,571,656 | $1,000,000 |
| Minimum Assets$1,000,000Financial Services
|
6 | Retirement Planning Solutions, LLC ![]() | $376,782,414 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
7 | Magnate Advisory Services, LLC ![]() | $260,916,167 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
8 | Guidance Capital, Inc. ![]() | $384,153,124 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
9 | Legacy Financial Independent Advisors LLC ![]() | $450,605,476 | No set account minimum |
| Minimum AssetsNo set account minimumFinancial Services
|
10 | Pillar Financial Advisors, LLC ![]() | $313,810,078 | $500,000 |
| Minimum Assets$500,000Financial Services
|
What We Use in Our Methodology
To find the top financial advisors in Louisville, we first identified all firms registered with the SEC in the city. Next, we filtered out firms that don't offer financial planning services, those that don't serve primarily individual clients and those that have disclosures on their record. The qualifying firms were then ranked according to the following criteria:
- AUMFirms with more total assets under management are ranked higher.
- Individual Client CountFirms who serve more individual clients (as opposed to institutional clients) are ranked higher.
- Clients Per AdvisorFirms with a lower ratio of clients per financial advisor are ranked higher.
- Age of FirmFirms that have been in business longer are ranked higher.
All information is obtained through public records and is updated annually after the firms’ form ADV filing. This list may include firms that have a business relationship with SmartAsset, in which SmartAsset is compensated for lead referrals. Such relationships have no impact on our rankings, and firms are included and ranked based strictly on the above criteria. SmartAsset is not a client of the aforementioned firms, and did not receive compensation for including any of the firms on the aforementioned list.
KPP Advisory Services
KPP Advisory Services leads our list of the top financial advisors in Louisville. KPP is a fee-based firm that primarily caters to individuals who do not have a high net worth. The firm also works with high-net-worth individuals and offers advisory services to a range of institutional clinets.
Investment minimums range from as little as $10,000 to as much as $250,000 depending on the type of portfolio you enroll in. As a fee-based firm, some KPP advisors may earn commissions for selling securities or insurance in addition to the fees that advisory clients pay. Despite this conflict of interest, KPP is a fiduciary and must act in your best interests.
KPP Advisory Services was established in 2005 by Robert A Davenport and Ken A. O'Neil, each of whom holds a 50% ownership stake in the company. Their team features both the Certified Financial Planner™ (CFP®) and certification for long-term care (CLTC) designations.
In addition to its headquarters in Louisville, KPP has other offices throughout the state in Somerset, Bowling Green and Lexington, as well as Clarksville, Tennessee.
KPP Advisory Services firm utilizes fundamental analysis to make informed investment decisions and constructs portfolios consisting of mutual funds and ETFs. The firm also provides advice on a wide range of securities, including exchange-listed securities, over-the-counter securities, structured notes, foreign issuers, corporate debt securities, commercial paper, certificates of deposit, municipal securities, variable life insurance, variable annuities and U.S. governmental securities.
The firm offers both discretionary and non-discretionary account management, tailoring its approach to the client's stated objectives and tax considerations.
Barlow Wealth Partners
Founded in 2021 and registered with the SEC in 2023, Barlow Wealth Partners is a fee-only investment advisory firm. Its advisors do not receive any commissions or compensation from securities or insurance sales. Barlow Wealth Partners works with a range of clients, primarily individuals and high-net-worth households, as well as foundations, nonprofits, businesses and employer-sponsored retirement plans.
Barlow Wealth Partners does not list a strict account minimum, but fees are negotiated based on relationship size, complexity and services required.
The firm provides discretionary and non-discretionary investment management, retirement plan consulting (as an ERISA fiduciary), as well as comprehensive financial planning. Planning services may include retirement, estate, tax, education and cash flow planning, or touch on other areas of a client's financial life. Clients receive personalized advice based on their financial goals, time horizon and risk tolerance.
The firm's advisory team has collectively earned several financial certifications, including the chartered financial analyst (CFA), certified private wealth advisor (CPWA) and certified plan fiduciary advisor (CPFA) designations.
Barlow Wealth’s investment strategy centers on long-term investments in individual equities and, to a lesser extent, bonds. It avoids pooled vehicles like hedge funds and private equity. The firm conducts proprietary fundamental research and utilizes both top-down and bottom-up analysis. Portfolios are customized and may also include options.
Reliant Wealth Planning
Reliant Wealth Planning works primarily with non-high-net-worth and high-net-worth individuals. The firm also serves at least one charitable organization. Reliant does not require a minimum account balance to engage in services. Clients, however, are charged investment management fees based on a percentage of assets under management. The firm also may charge fixed fees for standalone financial planning or consulting.
Headquartered in Louisville, Reliant was founded as a limited liability company in 2017 by Shaun Chelf and Laura Clark.
Advisors on staff hold multiple designations, including the certified estate planner (CEP), Certified Financial Planner™ (CFP®), retirement income certified professional (RICP), chartered financial analyst (CFA), chartered retirement planning counselor (CRPC), chartered financial consultant (ChFC) and accredited estate planner (AEP) designations.
The firm's services include:
- Retirement planning
- Investment management
- Cash flow management
- Estate planning
- Charitable gifting
- Insurance planning
Reliant Wealth Planning constructs client portfolios using a layered approach that includes a core component (ranging from conservative to aggressive templates), a tactical allocation of portfolio assets strategy for dynamic asset class selection, and a liquidity reserve. The firm periodically rebalances portfolios and adjusts strategies based on client needs, aiming for a personalized, diversified and actively managed investment approach.
Atlas Brown
This fee-based firm has no minimum investment requirement. Atlas Brown works primarily with individuals and high-net-worth individuals, as well as pension and profit-sharing plans, charitable organizations and corporations.
The firm has one chartered financial analyst (CFA), accredited investment fiduciary (AIF) and chartered retirement plans specialist (CRPS) on staff. Fees are based on a percentage of assets under management, though one advisor may also earn commissions when selling insurance policies. This is a potential conflict of interest, but the firm and its advisors have a fiduciary duty to act in the best interest of the client.
Its services include discretionary and non-discretionary portfolio management, IRA rollover guidance, and tailored support such as financial planning, estate planning coordination, private foundation management and bill pay assistance.
Atlas Brown builds customized investment strategies using a multidisciplinary approach that combines institutional techniques with multiple asset classes, outside managers, alternatives and individual securities. Portfolios may include equities, fixed income, mutual funds, ETFs and for accredited investors, private placements. Strategies are tailored to each client's goals and risk tolerance, with regular updates based on life changes or new financial information.
Saling Wealth Advisors
Formed in 2016, Saling Wealth Advisors requires clients to invest at least $1 million to engage its services—more than any other firm on this list. The fee-only firm works with non-high-net-worth and high-net-worth individuals, as well as corporations and other businesses.
The team includes advisors who hold the Certified Financial Planner™ (CFP®) and chartered financial analyst (CFA) designations.
Fees are based on a percentage of assets under management. Clients who do not receive portfolio management may pay a fixed fee for standalone financial planning services. Services include both discretionary and non-discretionary asset management, retirement plan rollovers and financial planning. The latter may include cash flow planning, retirement planning, estate planning analysis, tax planning analysis and insurance analysis.
Saling Wealth Advisors builds portfolios primarily using mutual funds and ETFs, guided by research from BlackRock, Morningstar and J.P. Morgan. The firm emphasizes both qualitative and quantitative fund analysis and generally avoids recommending individual securities. It also offers non-discretionary access to one alternative investment fund that invests across Blackstone’s private equity, real assets and credit strategies.
Retirement Planning Solutions
Retirement Planning Solutions (RPS) is a fee-based firm that primarily caters to individual clients, both above and below the high-net-worth threshold. Unlike some firms, RPS generally does not impose a minimum relationship size.
The firm can help clients with investment planning, retirement planning, personal savings, education savings, insurance needs and other areas of their financial situation. The firm's team includes advisors who hold the Certified Financial Planner™ (CFP®), accredited investment fiduciary (AIF) and one certified retirement counselor (CRC) on staff.
RPS was established in 2021, making it one of the youngest firms on our list of Louisville advisors. Some advisors on staff may earn commissions when recommending certain securities or insurance products, creating a potential conflict of interest. However, as a fiduciary, the firm and its advisors must always act in the client’s best interest.
Their services include discretionary investment management, financial planning and consulting. They tailor portfolio strategies to each client’s goals, risk tolerance and financial situation, and also provide access to financial planning tools. A specialized division of the firm, RPS Sports Private Wealth, serves professional and amateur athletes.
RPS focuses on long-term investment strategies using mutual funds, ETFs, stocks, bonds, options and variable annuities. They apply fundamental, technical and charting analysis to construct customized portfolios and may adjust holdings based on client needs or market changes. Portfolios are actively monitored and may include legacy assets when appropriate. RPS may also allocate to cash or adjust asset class weightings to manage risk or optimize returns.
Magnate Advisory Services
Magnate Advisory Services is a fee-based firm that works primarily with individuals and high-net-worth individuals. The small advisor team includes one professional with the Certified Financial Planner™ (CFP®) designation.
As a fee-based firm, some advisors could be licensed to sell insurance and investment products, and could earn commissions on those transactions. However, the firm has a fiduciary duty to put client interests first, despite this potential conflict of interest.
Clients are charged annual investment management fees based on a percentage of assets under management. Fees for financial planning may be charged hourly or at a fixed rate. Magnate does not require a minimum account balance to engage in services.
Founded as a limited liability company in 2016, he firm operates under the trade name Magnate Advisory Services, LLC or Magnate Wealth Management, LLC. In addition to portfolio management, the firm can offer advice on college funding, tax planning, personal retirement planning, as well as estate planning and divorce planning. Magnate also offers retirement plan services and educational workshops.
The firm uses a blend of strategies that include fundamental analysis, charting analysis, technical analysis and cyclical analysis. The firm's research may be drawn from several sources which include company press releases, annual reports, regulatory filings, prospectuses, corporate rating services, economists and other industry professionals.
Magnate emphasizes diversification, tax efficiency and low-cost investments. The firm commonly invests in ETFs and mutual funds, but may also allocate client assets across individual stocks and bonds, annuities, real estate investment trusts, master limited partnerships, certificates of deposit and money market accounts.
Guidance Capital
Guidance Capital is another fee-based firm that primarily serves individuals but also serves high-net-worth individuals, retirement plans, charities and businesses. There is no minimum investment or account size requirement to be a client at Guidance Capital.
Some advisors on staff may earn commissions when selling securities or insurance policies, which is a conflict of interest. This may incentivize them to recommend certain products and services over others that are more appropriate. However, Guidance Capital is a fiduciary and must always act in your best interests.
Fees for investment management are charged as a percentage of a client's assets under management. Guidance Capital also offers financial planning on an hourly or fixed-fee basis.
Guidance Capital opened its doors in Louisville in 2005 and became a registered investment advisor (RIA) in 2022. The firm is owned and operated by Stephen R. Gibson, a certified public accountant, and Beau J. Handy, a Certified Financial Planner™ (CFP®).
The firm's services income portfolio management, non-discretionary retirement plan advisory services and financial planning. The latter may include investment planning, retirement planning, personal savings, education savings and insurance planning.
The firm typically takes a long-term approach to investing, but may buy or sell assets that have been held for less than a year in response to market conditions or to meet a client's objectives. Advisors rely on both fundamental analysis and technical analysis to evaluate and select investments. These securities may include mutual funds, ETFs, as well as individual stocks and bonds.
Legacy Financial Independent Advisors
Legacy Financial Independent Advisors LLC is a fee-based firm founded in January 2023. While it does not earn commissions on securities transactions, some advisors are licensed to sell insurance and may earn commissions on those products. This constitutes a conflict of interest that advisory clients should be aware of. However, the firm has a fiduciary duty to act in its clients' best interests.
The firm serves individuals, high-net-worth individuals, businesses and retirement plans, with no stated account minimums. LFIA provides wealth management, retirement plan advisory services and financial planning, which can include investment, retirement, education and insurance planning. The LFIA team includes Certified Financial Planners™ (CFPs®).
Investment management includes discretionary portfolio construction using individual stocks, mutual funds, ETFs and sometimes bonds or legacy assets. The firm may also recommend third-party managers when appropriate. LFIA emphasizes a long-term investment strategy supported by both fundamental and technical analysis. Portfolios are tailored to each client’s risk tolerance and goals, and may include sector or asset-class adjustments.
Pillar Financial Advisors
Founded in 1997, Pillar Financial Advisors is a fee-only firm, meaning its advisors do not receive commissions for selling financial products. Members of the Pillar team hold several professional credentials, including certified public accountant/personal financial specialist (CPA/PFS) and chartered financial analyst (CFA) designations.
The firm provides comprehensive wealth management services, combining ongoing portfolio management with broad-based financial planning. Planning areas include cash flow analysis, retirement, tax, estate and risk management. These services are offered as a package; planning is not provided separately.
Clients may choose between an annual flat retainer fee or an asset-based fee structure. The firm generally requires a $500,000 portfolio minimum, though this may be waived in some cases. PFA primarily serves individuals, families, trusts, and estates.
Its investment approach emphasizes long-term, passive investing using a diversified mix of asset classes, with careful attention to tax efficiency and asset location. Portfolios are built primarily using low-cost mutual funds and ETFs from either Dimensional Fund Advisors or Vanguard. Portfolios may include individual stocks if the client requests it.