Top Financial Advisors in Franklin, TN

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SageSpring Wealth Partners, founded in 2016, is the No. 1 firm on our list of the top financial advisors in Franklin. SageSpring has a large team of advisors who manage nearly $6.5 billion in client assets, signficiantly more than any firm on this list. 

As a fee-based advisor, its advisors may receive commissions from insurance products in addition to the asset-based or fixed fees the firm charges for advisory services. While this presents potential a conflict of interest, the firm has a fiduciary duty to always act in the client's best interest. 

The firm primarily serves individuals below the high-net-worth threshold, but also works with high-net-worth clients and institutional clients, as well. There is generally no minimum account requirement, though the firm reserves the right to close accounts it deems too small to manage effectively.

While based in Franklin, the firm has advisory teams throughout Tennessee, as well as Nebraska, Iowa, Texas and Florida. 

The firm provides discretionary investment management, financial planning and consulting. Its planning services address areas such as retirement, estate and trust planning, insurance, charitable giving, business planning, education funding and cash flow analysis. SageSpring also advises retirement plan sponsors.

Its investment strategies are based on each client’s goals, risk tolerance and time horizon. The firm uses both fundamental and technical analysis, which means evaluating companies and industries based on financial data and management outlook (fundamental) as well as studying price patterns and trends in securities markets (technical).

The firm also incorporates long- and short-term holdings and may use options strategies when appropriate. Client portfolios can include stocks, bonds, mutual funds, exchange-traded funds (ETFs), alternative investments and fee-based insurance products. SageSpring also partners with third-party managers and platforms.

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Beacon Capital Management is headquartered in Franklin with a branch office in Brentwood. Most advisors on the team are also brokers and licensed insurance agents. This means they can earn commissions, which is a potential conflict of interest. All advisors, though, must act in the best interests of clients. Several are certified financial planners (CFPs). 

Most clients do not have a high net worth. To open an investment account, the firm’s initial minimum is $100,000, though it may waive or reduce the requirement at its discretion.

Beacon Capital Management Background

Pete Benson and Jon Maxson co-founded Beacon Capital Management in 2005. Maxson actually first worked with Benson’s wife, Ginnie, at Bell South Mobility (she’s now the general manager at Beacon).

Beacon Capital offers discretionary investment management services either through or not through third-party investment advisor firms. It includes financial planning as part of its services, though it also provides financial planning on a stand-alone basis. 

Beacon Capital Management Investing Strategy

Based on the client’s profile and goals, Beacon Capital will design diversified portfolios possibly using low-expense-ratio institutional share class mutual funds, exchange-traded funds (ETFs) and individual stocks. In its evaluation of securities, the firm applies fundamental analysis and technical analysis. The strategies of third-party advisors depend on the advisors.

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Hosts of “The Money Guy Show,” Brian Preston and Bo Hanson lead Abound Wealth Management, which mainly charges assets based on a percentage of assets under management. 

Clients who do have a high net worth edge out those who do not. The fee-only firm’s minimum to open an investment account is $750,000, which it may negotiate at its discretion.The practice also works with pension and profit-sharing plans, trusts and estates.

Abound Wealth Management Background

Preston and Hanson co-founded Abound Wealth Management in 2016. They’ve been doing their podcast, though, since 2006. Preston is the majority owner of the practice.

Abound Wealth provides customized portfolio management services that include financial planning. It also provides general consulting and advisory services to corporate retirement plans.

Abound Wealth Management Investing Strategy

Abound Wealth believes that strategic asset allocation can drive better performance than market timing or stock picking. So it invests client assets in diversified portfolios with an emphasis on the long term, low expenses and tax efficiency. It infrequently revises asset allocations based on changes in the economic environment while it periodically rebalances target allocations. As a result, assets under its management were primarily invested in mutual funds and exchange-traded funds (ETFs).

Optivise Advisory Services is the next financial advisor on our Franklin, Tennessee list. Optivise has a client base that is made up strictly of individuals. Of these individuals, over 90% are non-high-net-worth individuals. However, a good chunk of the firm's total assets under management (AUM) come from its high-net-worth individual clients.

Optivise is a fee-based firm, since some advisors can earn commissions from the sale of financial products to clients. This is a potential conflict of interest. However, the firm is a fiduciary, so it's legally obligated to act in the best interests of clients at all times. The firm does not have a set account minimum.

Optivise Advisory Services Background

Optivise Advisory Services was founded in 2019, making it one of the younger firms on our Franklin list. The firm was also registered with the SEC as an investment advisor in 2019.  PanthRex Asset Management, LLC, along with Cory S. Colquette, are the managers of the firm. Optivise has another office in Hot Springs, Arkansas.

Optivise provides its individual client base with investment portfolio management and financial planning services. The firm also provides access to a wrap fee program.

Optivise Advisory Services Investment Strategy

Optivise Advisory Services, much like other financial advisors, looks to tailor its investment management services and strategies to the needs of clients. By meeting with clients on an ongoing basis to learn about their tolerance for risk, liquidity needs, time horizon, general financial situation and investment objectives, the firm can best develop investment strategies that work for each of its clients individually.

Advisors at Optivise may take advantage fo sub-advisors to help manage client portfolios. It may use a wide range of investment options to populate client portfolios as well.

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Cap Partners is a fee-based firm where fees for financial advising are based on a percentge of assets under managment. Financial planning fees, meanwhile, are charged hourly. Some advisors earn commissions selling insurance products, which represents a conflict of interest. Still, all advisors must act in the best interst of the client when serving as a financial advisor.

There is no set account minimum.

Cap works with individual clients exclusively, with no institutional clients on the books. Most of the clients are not high-net-worth.

Cap Partners Background